So, with an integrated machine the customer just needs one for different applications like decals and car graphics.” Karel Sannen, marketing manager for Roland DG, explains: “There are a lot of customers who are looking for a device that can do as many applications as possible when they first start. Where to startįor many people, a single integrated machine will be a logical place to start. The plotter should be capable of cutting right through the material, as well as through the vinyl but not the backing to create a peel-off sticker, as well as producing perforated cuts. Regardless, the main features to look for are the degree of downforce that the cutter applies, which will dictate which materials can be cut, and the type of cutting. There are two approaches: an integrated print and cut machine, or a printer and standalone cutting plotter. However, an obvious step up from this would be to contour cut around a printed graphic, which allows for much higher margin jobs such as creating a sheet of stickers or the panels for a vehicle graphic. The simplest way to add value to selfadhesive vinyl is to cut a shape out of it, and there is still plenty of business to be had in applications such as vinyl lettering that just require a steady hand and a sharp knife. With such a wide selection of cutting machines on offer, Nessan Cleary looks at the type of research companies should do before investing and picks out some of latest products on offer.
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